Category: Digital marketing

  • How to use Instagram: A beginner’s guide

    How to use Instagram: A beginner’s guide

    Imagine a location where you can find out more about everything you’re interested in, discover new businesses, get book recommendations, and keep up to date on your college roommate’s life. For me, for you and over one billion other active Instagram users, that is precisely what the platform offers. In this beginner’s tutorial, I’ll cover…

  • How to get your first 1000 followers on Instagram?

    How to get your first 1000 followers on Instagram?

    Today, Instagram is one of the most popular social media networks. Although developing an audience can be challenging, this platform is worth the time and work you put into it.Today, over half of businesses utilize Instagram, a social media site with over 1 billion members globally. Regarding interactions, Instagram may produce over four times as…

  • When is the best time to post on instagram in 2024?

    When is the best time to post on instagram in 2024?

    Instagram is the powerhouse of the social media landscape to connect with global audiences, offering immense opportunities for brands, influencers, and individuals. However, with millions of posts vying for attention, timing your content can significantly impact its reach and engagement. So, when is the best time to post on Instagram in 2024? Here are the…

  • What is the difference between SEM vs PPC vs SEO

    What is the difference between SEM vs PPC vs SEO

    What is SEM? SEM, also known as Search engine marketing, refers to all marketing methods used to increase a website’s visibility via search engines (Google, Bing, etc.). Many marketing techniques include Search Engine Optimization (SEO) and PPC. SEM covers paid and unpaid marketing, but SEM prefers paid marketing, PPC, or organic traffic. Simply put, SEM…

  • How to do Online Marketing?

    How to do Online Marketing?

    Digital Marketing is an umbrella term that refers to marketing with digital media on the internet. It’s a marketing strategy that uses search engine optimization, content marketing, social media, email campaigns, and online advertising to promote a brand and bring in more customers to a business. The world of digital marketing can seem overwhelming, but…

  • What does a Digital Marketer do?

    What does a Digital Marketer do?

    To support a company’s digital channels, digital marketers spend their days producing, uploading, or posting content, watching social media interactions and campaigns, and carrying out other tasks. A digital marketer’s job is to drive brand awareness and lead generation through digital channels. The internet marketer employs each channel’s key performance indicators (KPIs) to track performance.…

  • What are the types of Digital Marketing?

    What are the types of Digital Marketing?

    You may use multiple platforms with a digital marketing plan, including email and content marketing. 1. Search Engine Optimization (SEO) SEO is the process of optimizing your website for search engines. This results in a higher “rank” and attracts more natural (or free) visitors. Websites, blogs, and infographics are among the platforms that benefit from…

  • What is Digital Marketing?

    What is Digital Marketing?

    Digital marketing, or online marketing, involves several digital tactics and channels for connecting with customers online. It encompasses all online marketing initiatives and promotes digital channels such as social media, search engines, e-mail, and other ways to communicate with customers. We can connect with customers through text or multimedia messages. Nowadays, online marketing is vital…